ART DIRECTION | KEY ART | ILLUSTRATION | STORY BOARDING | SOCIAL CAMPAIGN
MILLENNIALS is a short form series about the ridiculous situations, thanks to technology, that a single generation may find themselves in. It was written and produced by a couple who was working for Audience Network at the time.
On this project I was tasked with developing a series of Social Posts that could act as the show's Key Art. Being that they wanted the concept to initially follow a Social Media Campaign, I came up with a series of animated GIFs, some simple, and some a little more scripted. As you will see below the simple versions are scenes taken from the show and illustrated in a very colorful, eye popping style animating just the color. The more involved versions follow the same style, but tell more of a story. I acted as a Copywriter and wrote a script for our in-house Illustrator, Chris Martinetti, so that he could do all of the line drawings for the scenes. I came up with the water color treatment, Chis came up with the third storyboarded concept's color treatment.
The Original Concepts below are from our first round of concepting.
![](https://cdn.myportfolio.com/60047ad0fac69b17c38adc02833ba61f/ce31f68d-eec3-4aa4-bc80-632ea67fd038_rw_600.gif?h=360d331b613ae83e2b333f20e865f74a)
![](https://cdn.myportfolio.com/60047ad0fac69b17c38adc02833ba61f/5409606d-ccad-4264-a33b-9c49fdb87af0_rw_600.gif?h=98302917ae5fcf14d9eefbbdfdbd11a1)
![](https://cdn.myportfolio.com/60047ad0fac69b17c38adc02833ba61f/ff68131b-04db-462e-a3d2-c56f58f41b8b_rw_600.gif?h=0746d33c8355207ac5d5cbd42e6703b3)
![](https://cdn.myportfolio.com/60047ad0fac69b17c38adc02833ba61f/7d5d2c23-34d1-4b3a-94c6-8921ed7c608c_rw_600.gif?h=b673cf1d511b37bfb936a8f490c4431b)
![](https://cdn.myportfolio.com/60047ad0fac69b17c38adc02833ba61f/338ec846-8d3d-41d2-a12f-aa6737cde17d_rw_600.gif?h=2687d1059026459d1606f09b23a4ed45)
![](https://cdn.myportfolio.com/60047ad0fac69b17c38adc02833ba61f/9e1d36fb-8b80-445c-a042-027a68d5f7e5_rw_600.gif?h=0e46f1c2699c6ff57ad6d7d71ebeb556)
![](https://cdn.myportfolio.com/60047ad0fac69b17c38adc02833ba61f/bf677f0f-3373-4cf1-8176-2e24d9fa675b_rw_600.gif?h=b9f966ae54d4133455ce8b93f065fd48)
![](https://cdn.myportfolio.com/60047ad0fac69b17c38adc02833ba61f/2a7f4582-af43-45fd-a58e-d7374a4a7008_rw_600.gif?h=576c036143db8da6f31987400de3bf78)
![](https://cdn.myportfolio.com/60047ad0fac69b17c38adc02833ba61f/fce31867-053f-4915-b365-29cfdff675f2_rw_1200.png?h=f93fb72d341cac00773ab3b1952d8695)
![](https://cdn.myportfolio.com/60047ad0fac69b17c38adc02833ba61f/b84716be-5670-40b6-b29e-53a3eb667bb2_rw_600.jpg?h=4abbff20099f9d9c6c7a172e389c6670)
![](https://cdn.myportfolio.com/60047ad0fac69b17c38adc02833ba61f/2dc84a2b-e4d6-490e-bb37-47cd6a49c227_rw_600.jpg?h=2ee49c76f38a2d51c7fd2c3716d7e3f8)
![](https://cdn.myportfolio.com/60047ad0fac69b17c38adc02833ba61f/cba13591-25f9-4ed8-9366-a4e1ef2b5365_rw_600.jpg?h=b71b48c1492eec01648b987a97a66886)